B2B Marketing

Welcome to my B2B marketing page.

Here, I explore various lead channels like content marketing, email marketing, SEO, PPC, social media, and account-based marketing, showing you how to generate high-quality leads and build a robust sales pipeline.

I’ll dive into creating cohesive marketing strategies. We will discover a mix of activities including content creation, SEO optimization, targeted ad campaigns, and webinars.

You’ll find real-world case studies and best practices to inspire your marketing efforts and drive the most profit for your business.

Lead Scoring As A Tool

This is a walkthrough on lead scoring fundamentals. In this article you will understand how and why you should use lead scoring for your presales, outbound marketing and actual salesforce. Don’t miss out on the opportunity to improve commercial engine of your company.

Campaign Planning and Strategy

If you’ve been wondering how to launch a full scale marketing campaign across multiple channels – wonder no more! This a full step-by-step breakdown of the most important processes in marketing campaign.